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Innovations, and Challenges in the Automotive Industry

Menity at Newmatec  Conference 2023

Our team at Menity recently had the privilege of attending the prestigious NEWMATEC event. This leading international knowledge forum delves into the new materials, technologies, and innovations that are reshaping the future of the automotive industry. As an international executive search firm specializing in the automotive sector, we were excited to glean insights from industry experts and thought leaders.

NEWMATEC offered a comprehensive program that addressed a wide range of critical topics, including the Euro 7 emission standards, the European Green Deal, the Fit for 55 initiative, Technological neutrality, and the economic and geopolitical factors impacting the automotive industry. Additionally, the event explored the latest eMobility trends driving the future of transportation.

A standout feature of NEWMATEC was its engaging panel discussions, featuring high-profile speakers such as the former Minister of Finance, the President of the Automotive Industry Association, and CEOs and top executives from major automotive companies. These thought-provoking conversations sparked lively debates and provided valuable insights into the current state of the industry and its prospects.

Here are some key takeaways from the event:

Euro 7 emission standards

Automakers face the challenge of adapting their strategies and production lines to meet the stringent Euro 7 emission standards while maintaining profitability. These standards aim to reduce harmful emissions significantly, driving the industry toward greener technologies. Achieving this will require substantial investments in research and development, along with innovative approaches to emissions reduction that don't compromise performance or cost-effectiveness.

The European Green Deal and Automotive

The automotive industry plays a pivotal role in achieving the ambitious goals set forth by the European Green Deal, which aims to make Europe carbon-neutral by 2050. The industry must embrace electrification, alternative fuels, and sustainable production practices to contribute effectively.

Menity at the Newmatec conference looking at the stage

Fit for 55

Balancing contributions to the Fit for 55 initiative with innovation and job creation is a critical challenge for the automotive sector. This initiative aims to reduce EU greenhouse gas emissions by 55% by 2030. Striking the right balance between investing in green technologies and maintaining economic growth is essential to ensure these ambitious targets don't hinder job opportunities and innovation.

Technological Neutrality

The question of whether true technological neutrality is achievable in the automotive industry was raised. While technological neutrality implies equal support for all emission-reduction technologies, market demand, infrastructure, and government incentives may naturally favor certain technologies, such as battery electric vehicles (BEVs).

Economic and Geopolitical Impacts

Speakers explored how the shifting economic and geopolitical landscape could affect the global automotive industry, particularly in Europe and the CEE region. Trade policies, regulatory environments, and international relations influence the industry. Collaboration, innovation, and sustainability are crucial to competitiveness in this rapidly changing market.

Presentation of a flying car concept at the conference

Flying Cars

The conference also featured an inspiring speech from a Flying Car inventor and professor, shedding light on the role of art in automotive design. Practical insights were shared on regulation, emerging ESG reporting in the automotive industry, environmentally efficient logistics, and maintenance performance audits to enhance safety, quality, and efficiency in production.

Awards for Digitalization in Automotive

The event concluded with the announcement of the AIA SR awards for digitalization in the automotive industry, recognizing companies that have made significant strides in embracing digital transformation.


NEWMATEC was a remarkable event that provided valuable insights into the ever-evolving automotive industry. The discussions and takeaways from this forum reaffirm our mission to connect exceptional talent with leadership opportunities in the automotive sector. Our dedication to staying at the forefront of industry trends enables us to serve our clients better and help them confidently navigate the dynamic automotive landscape.

Stay tuned for further insights, updates, and opportunities from the automotive industry Leadership. Follow us on LinkedIn or Subscribe to our newsletter. Receive industry trends, exclusive insights, and expert advice directly.

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